Melbourne’s premier destination, where classic luxury meets contemporary muse

Collins Street celebrates its rich blend of global brands, local creatives and diverse business cooperatives, embracing its prestige as Australia’s landmark address. Boasting an unrivalled combination of luxury retail, premium accommodation, world-class dining, top entertainment and major business headquarters, Collins Street is the epicentre of Melbourne’s inspirational lifestyle.

Discover the heritage architecture of ‘Marvellous Melbourne’s’ past at Spring Streets’ ‘Paris’ end of Collins Street and to the modern offerings at Dockland’s ‘New York’ end. The Collins Street Precinct extends to include further exclusive shopping, renowned dining, and luxury services on neighbouring Flinders Lane, Little Collins Street and the many iconic arcades and laneways in-between.

Collins Street is the heart of retail, hospitality and business past and present, in Australia. Situated in the world’s most liveable city, the people behind the brands and businesses that reside on Collins Street add undeniable soul to the City of Melbourne and all it has to offer. Collins Street is Australia’s premier destination.


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Are you a business owner on Collins Street?

Become a Collins St Precinct Member today

The Collins Street address puts you ahead of the pack, giving you access to exclusive opportunities and connections that will drive the exposure and engagement of your business. A Collins Street Precinct membership gives you premium access to a brand, community and experiences synonymous with luxury, creativity, knowledge, collaboration and innovation.

Collins Street aims to deliver value to its members through exclusive access to business development opportunities, consumer marketing and activations and ongoing promotion of your business across Collins Street Precinct’s online channels and activities.

Join a community of engaged and forward-thinking business owners and experience the value a Collins Street Precinct membership will return to your business.